WheresSpot Community Blog
This is where you can blog about most anything production related. Tell us what's happening in your part of the industry, share a spot or a print ad that you like, or just share some of that industy insider gossip you have uncovered. Note: It's easy to upload a video, still, or other artwork you'd like to share.
| James Patterson: He's not a writer. He's a fiction factory. |
See the story at Forbes.com
http://www.forbes.com/2009/09/09/james-patterson-publishing-business-media-patterson.html
| Is CD/DVD Duplication & Replication slowly dying? |
I know that the Music Industry has taken a hard hit because of the downloads and iPod's. The economy sure is not helping either with budget cuts, etc.. I'm also seeing an upswing in the interest for Flash Drives and Flash Duplication. I you need a quote for any of these services please drop me a line.
| The short film that preceeded "District 9" |
I guess that's how you get the $$ to do the full up film....
| Who says internet films aren't paying.? |
Check this out for olympus.
| Got to love this video for Gillette - Question is - IS IT REAL? |
| Interesting article on What is successful video on the web. |
The Most-Watched Show On The Internet? by Tod Sacerdoti , Tuesday, July 7, 2009
A few weeks ago, when I was in New York, I had the opportunity to sit down with the producer of the most successful game show on television. The meeting made me think about television, and led to the realization that I could easily identify the most successful reality, drama, news, sports and game shows on television without even thinking. The realization also made me wonder: what's the most-watched show on the Internet? The reality is: Nobody knows. More, I am not sure that many folks would even agree on the definitions in the question. When talking about Internet video viewing, the concept of "most-watched" is vague to begin with. Are we talking about most uniques to a site, streams on a site, streams in syndication, views on YouTube, podcasts or in banner video autostart advertisements? Further, when we think about online video shows, it's hard to identify what qualifies as a "show." Are we talking about television shows watched online, professionally produced content distributed online only, content within a vertical section of a video site, and/or content created by advertisers as a means of positioning it as something other than an advertisement? I would propose that the "most-watched" measurement should be the highest number of user-initiated streams in any distribution category that is measurable online and that a "show" is any periodically produced branded content. It is important that these standardized measurements have protection from being gamed. Nearly every lofty claim about wide show distribution includes an enormous caveat such as whether the video was autostarted below the fold with the sound off, or whether users thought it was a bikini video when it was really a McDonald's ad. Once we come together and figure out a standardized definition for what the most-watched show would be, we should encourage that single show to be independently measured by comScore, Nielsen and Quantcast to present an apples to apples comparison with other comparable entities. Only then can we begin to have the discussion about the claim of the most-watched show on the Internet. This reality would then beg the question, "what does this mean and why does anyone care?" I leave that one for you to answer for yourselves. This commentary is insightful. I recommend it to others.
